Chocolate packs provide zero waste, extra surprise
An article found on treehugger.com talks about a unique new chocolate product that not only is designed to raise awareness of an environmental issue, but it also is imbued with sustainability from the product through to the package. The confections, from Vanishing Creatures Chocolates of Los Angeles, are about “conservation as well as consumption,” according to the company’s Web site.
Products include hand-carved candies made from organic, fair-trade chocolate that resemble the heads of five highly endangered animals. The zero-waste packaging is multipurpose: The individual animal busts are packaged in recycled plastic and bamboo boxes that transform into soy-candle holders, while the bamboo and recycled-cardboard containers that house the baby animal figures turn into a bird feeder, complete with birdseed.
Read the full story, “Vanishing Creatures Chocolates Feature Zero-Waste Packaging With Bonus Surprise.”
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With regards to repeat customers, would subsequent purchases make the product redundant to have multiple permanent use items like bird feeders and candle holders?
One thing to address would be that this product uses tons more materials than it needs. A good question to address would be whether over-the-top, gimmicky packaging, with unrelated applications to the intended use of products are really a long term plan capable of reduced environmental impact, or a way to sell more chocolate.
The term Zero Waste is very arguable, because it is taken from a very narrow view of the environmental impact. While it may not go into a landfill or recycling stream, it most likely uses 10-15 times more material than neccesary, weighs/occupies significantly more transportation resources, and costs all relevant parties significantly more money.
An application to bundle products together? Yes. A sustainable model for others to follow? No.
I couldn't agree more with the previous comment; this is a definitive case of over-packing. Many things can pose many uses (i.e. shoe boxed for dioramas) but for its primary purpose this product is over packed.
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