Sterling Anthony

Location

Detroit, MI, USA

Role

Consultant

Job Title

President

Company

Sterling Anthony Consulting

Profile

As a consultant, I advise companies on strategies for utilizing packaging as a strategic tool for brand-building and competitive advantage. Within that framework, I advise companies on incorporating sustainability and its many facets. My work is international and spans consumer, industrial, and institutional products.


Recent Blog Entries

This user does not have any blog posts available!

Recent Discussions

  • Self-regulation of bioplastics claims

    How much self-regulation should the supplier and user industries exercise regarding bioplastics, particularly claims of "compostable" and "biodegradable?" There is wiggle room---if one is so inclined---to use those claims self-servingly. At what point, however, do such liberties engender consumer mistrust and regulatory tightening?

    Posted February 10, 2009

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