Martin Hardwidge

Username: Packaging Radar

Location

Nottingham, UK

Role

Media

Job Title

Owner

Company

MHA Marketing Communications

Comments

  • The concept of vending

    The concept of vending machines is well understood of course, but can anyone really see this concept taking over in any meaningful sense, apart from some very narrow categories? The customer has to remember to bring the bottle, it has to be refilled and then charged for. There is a potential slip hazard in the store floor. Once the novelty has worn off, there would have to be a substantial financial incentive to persuade people to keep refilling through the machine. The machine was electrically operated, I notice, with screens providing information, and presumably still requires refilling using a container of some sort. Unless there is a sustainable energy source powering it, I wonder whether it is actually greener. Maybe the greenest solution is to use only soap powder, and not a 'fabric conditioner' at all?

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