 | Peter MartinUsername: JunkkMale |
Location
Ross on Wye, Herefordshire, UK
Role
DesignerJob Title
Junkk Male, Big 'EdCompany
Junkk.comProfile
By day, mild mannered creative-type person working with my collective, Firebird.com Then, by night, weekends, holidays and tea breaks I run Junkk.com
This is a free (to user) website that is essentially a Friends' Reunited for rubbish, matchmaking those with nifty ideas for finding second uses for stuff with those who can't bear to chuck stuff away if new ways can be suggested to save time, money... or the planet. This is not FreeCycle (though there is a version called JunkkYard on site), but actually finding ways to make stuff out of things destined for the refuse bin!
And from this was created RE:tie, a patented new packaging enviro-design that has re:evolutionised the caps of bottles and jars to turn them from being a throw-away to something consumers will want to keep.
Hope all that sounds suitably innovative. And I'd love to meet others to complement my efforts.
Partnerships with those interested in making a honest buck out of promoting genuinely green commercial behaviours in partnership with the consumer.
I have the creative aspects pretty locked down (awards and PR to die for), but the business - especially sales - aspect is lacking.
Across the board. While I lay claim to being 'creative', it's old school with a pencil and paper. I use IT and the web but don't understand how it works. I'd love to get on board with much more from so-called web 2.0 and other netly activities to drive a sustainable business whilst doing good by the future.
I believe the web is the way to do it, and via persuasion, not fee, fine, fear or guilt.
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All bett...er news to be
All bett...er news to be sure. But nice to see heads pondering the value of reuse in the mix. Especially designed-in, great opportunities for both marketing and green are suggested.