 | John Kowal |
Location
Chicago, IL, USA
Role
Packaging Machinery SupplierJob Title
Packaging Market Development ManagerCompany
B&R Industrial AutomationComments
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Leverage the hype to do good
Way back in the runup to Y2K, a corporate engineer told management he would need about $5 million to upgrade systems and prepare for the fear that all computers would stop at midnight, Jan 1, 2000. His management said "you'll spend $120 million. That's what Wall Street expects. If we don't do it, the stock will tank." He ended up buying a bunch of productivity-enhancing technology with the windfall. The lesson here is to take advantage of the hype to get the best, most innovative manufacturing technology in place while you can. Lead with your tried and true measures of efficiency and call them green -- consider that perhaps the time has finally come for your best counsel to rise to the top. A big obstacle to adopting game-changing technology on the plant floor tends to be the learning curve. It's hard to give up the status quo. So be sure to include some budget for 'sustainable systems training' in your green manufacturing strategy.