NatureWorks augments Ingeo sales strategy in Taiwan
- Filed in:
- Resins,
- Bioplastics
NatureWorks LLC has announced that, effective immediately, it will sell Ingeo™ packaging resin grades directly to Taiwanese customers. This move completes NatureWorks’ commercial transition in Taiwan, as other Ingeo grades (e.g. for fibers or durable applications) have been sold directly to its customer base there for a number of years.
“NatureWorks has experienced significant Ingeo business growth in Taiwan, and decided that in order to continue that growth the company must forge closer technical and commercial relations with large-scale packaging customers there,” says Marc Verbruggen, NatureWorks president and CEO. “We previously had an exclusive distribution arrangement with a Taiwanese company, but since that exclusive arrangement has ended, we would now like to offer a direct sales channel to those same packaging accounts.”
In order to provide multiple sales channel options for its local customers, NatureWorks intends to continue the supply of Ingeo packaging grades of resin through its existing distributor in Taiwan. Taiwan-based companies are among the largest customers of Ingeo-based products worldwide, and Asia is NatureWorks fastest-growing sales region.
Because of a significant growth in demand for Ingeo biopolymer in Asia, later this year NatureWorks expects to announce a location in Asia for its second world-scale Ingeo production facility.
* indicates an article that was submitted directly to this Web site by the supplier, and was not handled by the Greener Package editorial staff.
Greener Package may share your contact information with our sponsors, as detailed in our Privacy Policy. Greener Package will not share your information with a sponsor whose content you have not reviewed. The members of the Advisory Board and Expert Network do not review, approve or endorse advertisements on this Web site.
There are no comments associated with this content.
Post new comment